Alabama Liability Insurance: Social Media Liability For Businesses!
1/12/2012 1:10:51 PM
According to research conducted by the Pew Research Center, 65% of adults now use social network sites, compared to just 8% in 2005. This is a huge shift in lifestyle and communication methods within a short space of time, and businesses are jumping on the bandwagon. However, it is not without risk, so businesses that use social media need to be aware of this and have adequate Alabama liability insurance for their own financial protection.
In terms of liability, businesses need to be careful regarding what they post online. Risks include defamation, advertising injury, copyright and intellectual property, privacy and security breaches, divulging of trade secrets, and the use of social media sites to investigate potential employees. The risk may come not only from the posts of business managers, but also from others such as employees or ex-workers, which may cause harm to another party.
While it may be possible to secure some coverage for social media risks and activities, insurance companies are developing policies which include this insurance in more standard policies. For business owners in Alabama, liability insurance for social media risks should be considered for financial protection in case of lawsuits. It’s also important to develop procedures around responsible social media use, which help prevent harm occurring to other parties in the first place!
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In terms of liability, businesses need to be careful regarding what they post online. Risks include defamation, advertising injury, copyright and intellectual property, privacy and security breaches, divulging of trade secrets, and the use of social media sites to investigate potential employees. The risk may come not only from the posts of business managers, but also from others such as employees or ex-workers, which may cause harm to another party.
While it may be possible to secure some coverage for social media risks and activities, insurance companies are developing policies which include this insurance in more standard policies. For business owners in Alabama, liability insurance for social media risks should be considered for financial protection in case of lawsuits. It’s also important to develop procedures around responsible social media use, which help prevent harm occurring to other parties in the first place!
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